Week 1 – Research

3 Factors that caused video to be influential in the online world.

A video form is very influential in the online word these days due to various reasons. One of them is the powerful message a video can send to its viewers. As the famous quote by Noams Chomsky says

“He who controls the media controls the mind of the public”

Noams Chomsky

In addition to that, with the ever-evolving bandwidth, video contents on the web is getting easier to access everywhere as long as you’re connected. And last but not least, visual message is easier to convey to a global audience as it is a universal language.

Why is it so dominant?

As stated in the previous point, video as a universal language is easier to convey and understand to a global audience, which is one of the reason why silent comedy’s pantomime is tremendously successful back in the days and why it is still popular in today’s pop culture such as Mr. Bean.

How has YouTube culture influenced the nature of video-making

Video-making is highly influenced by YouTube culture because it is one of the most mainstream ways to gain viewers, as it is the goal of uploading you videos on such platform. Clickbait is one of the biggest “sin” in video making, despite that it is widely used both by people who are just starting out or even widely known influencers.

#ALM102DC Review

To finish off, I will give a review of a #ALM102DC video on YouTube from Richard Yu.

I believe that Richard did a phenomenal job on creating a video despite his monotone voice. It is well formatted and easily understandable. His sarcastic personality is extremely enjoyable and his monotone and serious voice adds to it.

To recapitulate, it is a well made video and very enjoyable.

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